Economy is an online marketing agency based in Delft, founded in 2006, that helps electrical engineering companies, electricians, and installers with SEO, Google Ads, local marketing, and GEO (visibility in AI tools such as ChatGPT). Economy is a Google Premier Partner and an OpenAI Select Partner and has worked with companies in the industry such as Groenewegen Delft, Bentem, SolarBox, and Zonneprofijt. The approach focuses on generating more quote requests from the company’s own service area, measured per service.
Last updated: September 30, 2026
Why Electrical Engineering Companies Choose Economy
A customer with a problem or a new project is looking for an electrician nearby. We’ll make sure they find you—on Google and in ChatGPT.
Experience in electrical engineering
For electrical contractor Groenewegen Delft, ranking performance increased by 600% and overall authority by 270%. Bentem, SolarBox, and Zonneprofijt have also achieved this before you.
Leads from Your Own Service Area
We focus on the areas where you work, so that the leads come from customers you can actually help.
Send per service
Separate campaigns and pages for topics such as power outages, circuit breaker panels, charging stations, solar panels, home automation, or security. This way, you can focus on the work you want to do.
Residential and Business
For residential jobs, we use different keywords and messaging than for larger B2B projects. We tailor both separately.
Leading the Way in AI Search
Customers are increasingly asking ChatGPT which electrician is good in their area. As an OpenAI Select Partner, we’ll make sure your business is listed there.
Business class, Economy prices
Google Premier Partner with 20 years of experience and over 1,000 clients, at a fixed and competitive monthly rate.
What We Do for Your Electrical Engineering Company
SEO for Electrical Engineering
Get found more easily based on your services and service area. We improve your website’s technical aspects, structure, service and location pages, and overall authority.
Google Ads
Immediately visible to people who are currently looking for an electrician. Campaigns organized by service and location, focused on leads rather than clicks.
Local Marketing
A strong Google Business Profile, location pages, and campaigns in your region. This way, you’ll rank at the top of Google Maps for customers right around the corner.
GEO and Advertising in ChatGPT
We ensure your company is mentioned in AI responses and, as an OpenAI Select Partner, we advertise directly in ChatGPT.
Groenewegen Delft: Building Local Visibility as an Electrical Contractor
Groenewegen Delft specializes in security, telecommunications, electrical engineering, and home automation. Through local online marketing, we increased the company’s visibility in the region, both online and offline.
“Truly a strategic growth partner for us.” – Cor Groenewegen, owner
Bentem: 693% more conversions via Google Ads
Bentem is an electrical engineering company. Economy manages its Google Ads campaigns and aims to generate more leads at a lower cost per lead.
Here’s How We Work
1. Free SEO or GEO Scan
Within one business day, you’ll see how your company appears in Google and in AI tools like ChatGPT, and where the biggest opportunities lie.
2. Plan by service and region
We choose the right mix of SEO, Google Ads, local marketing, and GEO for the services and locations that matter most to you.
3. From Measurement to Quote
We focus on generating inquiries, phone calls, and quotes, and we improve our campaigns and web pages every month.
More about online marketing for electrical engineering
SEO for Electrical Engineering Companies
Search engine optimization helps you rank higher in search results for queries such as “electrician in [city],” “replace circuit breaker panel,” “install charging station,” or “electrical malfunction.” We analyze technology, website structure, content, search terms, and authority.
With strong service pages and targeted authority building, you’ll achieve higher rankings and attract more qualified leads—without paying for every click.
Google Ads for Direct Inquiries
With Google Ads, you can reach people who are currently looking for an electrician or a specific service. We set up campaigns by service, location, and target audience, and continuously adjust them based on search behavior, costs, and conversions.
This way, you’ll quickly become visible in commercial search results and won’t spend your budget on clicks outside your service area.
Local Visibility on Google Maps
Customers usually look for an electrician in their own town. With local SEO, we optimize your Google Business Profile, location pages, reviews, and local listings so you appear at the top of Google Maps more often.
Commercial Projects
Do you also target contractors, homeowners’ associations, or businesses? If so, we’ll create separate pages and campaigns for business projects, featuring client testimonials and clear information about certifications, capacity, and service area.
Visible in ChatGPT and other AI platforms
With Generative Engine Optimization, we improve your website’s content, structure, and reliability so that AI systems understand who you are, what services you offer, and where you operate.
Do you want to be visible there right now? As an OpenAI Select Partner, we also manage ads in ChatGPT.
Tailored to Your Business
Do you want to attract more local service calls and jobs, take on larger projects, or grow a specific service, such as charging stations or solar panels? We’ll develop a strategy tailored to your goals, capacity, and budget.
Frequently Asked Questions About Online Marketing for Electrical Engineering
How much does online marketing cost for an electrical engineering company?
A monthly SEO or SEA package at Economy normally costs €760 per month per channel. In September and October 2026, you’ll pay €475 per month per channel. You pay the Google Ads media budget directly to Google, and that is in addition to the package price.
Which works better for an electrician: SEO or Google Ads?
Google Ads delivers immediate visibility for search queries with a specific question, such as “electrician in [your city].” SEO builds long-term discoverability without pay-per-click costs. For most businesses, this combination works best.
How can I improve my visibility in my own region?
With local SEO: a well-optimized Google Business Profile, location-specific pages for each town, reviews, and local listings. Complemented by Google Ads that appear only in your service area.
Can you advertise by service, such as charging stations or circuit breaker panels?
Yes. We create separate campaigns and pages for each service, so you can focus on the work you want and adjust your strategy if your schedule is full.
How do you track quote requests?
We track forms, phone calls (call tracking), and quote requests on the website. This allows you to see the results of your marketing efforts for each service and region.
What is GEO, and why is it important for electrical engineering companies?
GEO stands for Generative Engine Optimization: optimizing your website and online listings so that AI tools like ChatGPT, Gemini, and Perplexity mention your business. Customers are increasingly asking AI which electrician they should choose. If your business isn’t mentioned there, you’ll be left out of the running.
As an electrician, can I advertise on ChatGPT?
Yes. Economy is an OpenAI Select Partner and manages campaigns in ChatGPT for clients. The minimum media budget is around €450 to €500 per month.
How soon will I see results?
With Google Ads, you’ll often see the first inquiries within a few weeks. SEO is a long-term investment: you’ll usually see the first improvements after a few months, and the results will continue to grow from there.
Want more inquiries from your region?
Schedule a no-obligation consultation or call us right away. Within one business day, you’ll know where the opportunities lie for your business.
Take advantage of the fall promotion Call now: 015 750 36 56
Not sure yet? Request a free SEO or GEO scan first.
