LionsDive

With the rebranding of LionsDive Beach Resort, a versatile hotel on sunny Curacao, comes a new Online Marketing Strategy. The focus for Economy was on developing the mission, vision, buyer personas and material for Display Advertising. This together with SEA resulted in a significantly lower Cost Per Sale than the year before, more brand awareness and online bookings.

Impressive results

  • Increase reach +300 %
  • Bookings achieved +120 %

All results at a glance:

  • Increase in the number of (new) bookings
  • New strategy created
  • Significantly lower CPS
  • Increased Facebook reach
  • Increase online visibility through Google Organic, Google Adwords and Facebook Advertising.
  • Visitor funnel mapped through cross
  • Cookie period extended with advanced tools for optimal use of Retargeting
  • Implementation of call tracking with forwarding numbers for the different countries.

Client says this:

"After working with Economy for several years now, I can say that this agency distinguishes itself by combining substantive knowledge and overview of projects. That gives peace of mind and direction for clients."

LionsDive

5/5 - (1 votes)

LionsDive

Objectives

Primary objective:
Realize more bookings and brand awareness

Secondary objective:
Develop display material and online marketing strategy that fits the new branding

 

Strategy and process

Realize more bookings through a new online marketing strategy and activities.

 

Services used in this campaign

  • Business Class, Economy prices
  • 20 years of experience
  • Google Premier Partner