Google Ads makes it possible to promote your products and/or services in Google, significantly increasing your online findability and visibility. This gives you many advantages. First of all, you generate more traffic in your webshop, because potential customers click on your ad. This then provides you with a larger customer base and leads to more conversions. In addition, you stay in control of the costs. Google Ads works with a Pay Per Click system, so you only pay when a potential customer clicks on your ad. It is also possible to run multiple campaigns simultaneously, allowing you to promote different products from your web shop side by side.
When you have created a new webshop, you obviously want to bring it to the attention of your target audience. After all, online findability and visibility ensure more traffic in your webshop, resulting in more conversions and sales. One of the ways to get noticed online is by using Google Ads as part of search engine advertising (SEA). This is Google's advertising program, which allows you to create ads and allows Google to show your ads on all kinds of websites and results pages. Not only does Google display text ads, but also image, app and shopping product ads. Creating and deploying these ads is also called a Google Ads campaign.
Setting up a Google Ads campaign involves a lot: you have to write ad copy, determine relevant keywords and create a product feed. The latter is done by Economy using Channable. Once the foundation of your new campaign is in place, our specialists get to work analyzing, monitoring and optimizing. That way, you will continue to advertise in a targeted and relevant way, reaching your target audience with every ad.
At Economy, we realize successful Google Ads campaigns for web shops created with different types of software. Check out our pages for Google Ads Magento, Google Ads Lightspeed, Google Ads Woocommerce or Google Ads Shopify.
Would you like to work with us, are you curious about our possibilities or do you just have a question? Feel free to contact us without obligation by emailing [email protected] or calling 015-7503656. Our specialists will be happy to assist you. We also offer several free scans!
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