RAI Amsterdam organises the world's largest trade fairs every year. During the fairs, product launches are presented by exhibitors from more than 40 countries. Economy used Google Ads, Facebook and LinkedIn to greatly increase the international reach of the trade shows and substantially increase visitor registrations. Economy helped at 8 trade shows in more than 50 countries.
All results at a glance:
Client says this:
"Economy helped us for various (international) exhibitions with very successful Google Ads and Social campaigns. Immediately there was a clear, professional and straightforward approach. Because of Economy's dedication and expertise, the agreed targets were more than met, something we are very satisfied with."
Nick Kerschgens Online Marketeer RAI
Primary objective:
Achieve more visitor registrations.
Secondary objective:
Reach target groups not yet familiar with the fair.
Achieve more registrations by expanding online marketing activities including Google Ads and deployment of social media channels (Facebook & LinkedIn).
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