The online landscape is changing rapidly. It is therefore important to keep abreast of the latest developments and trends. At Economy, we make sure our knowledge is always up-to-date. Read the latest news relating to (online) marketing, social media and IT here.
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Outreach as a growth strategy: how to build online authority in a scalable way
Many companies invest in content and technology, but lack a consistent approach to external visibility. As a result, link building, digital PR and brand mentions remain fragmented. OutreachXXL offers a centralised solution to this:...
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Optimising content for AI: This is how you become the source for ChatGPT and Google
Optimising your content for AI search engines? You do that by focusing on Generative Engine Optimisation (GEO). The core of this strategy is simple: provide direct and concise...
