Display advertising

Display advertising is a form of online marketing that makes it possible to reach your target audience through various channels. The use of banners is increasing and display advertising is developing at a fast pace. We are happy to help you define an effective display marketing strategy. Display ads lend themselves to increasing brand awareness. In addition, these ads increase the number of conversions. So, display advertising can be very useful for your business. At Economy, we deal with real-time bidding, rich media advertising and programmatic buying, among other things.

Known from BNR Radio

Why display advertising

  • Send a relevant message at the right time
  • Increase brand awareness
  • Achieve more leads and conversions
  • Use personalised banners
  • Dynamic banners are conversion-enhancing
  • Adapt the message to the stage of the buying process
  • Business class, Economy prices
  • 20 years of experience

Customer rating 9.0/10

An effective display marketing strategy

A good display ad reaches the right target group at the right time with relevant content. It is important to set certain goals in advance. What do you want to achieve with a display campaign? Do you want more sales/conversions or do you want to retain loyal customers? Together, we will draw up an appropriate marketing strategy that suits your needs and goals. It is very important that you address the right target group at the right time with a catchy message. Display advertising allows you to advertise on an infinite number of websites. Choose the websites that the target group you want to reach visits often. We can help you with this by drawing up a detailed profile of your target audience. Moreover, Google Ads and real-time bidding allow you to show specific content to the right target audience. Programmatic buying ensures that the content of the display ad is tailored to the customer's needs. Ultimately, a successful display marketing strategy will lead to more conversions and high brand awareness.

 

Increase brand awareness

Do you want to increase your company's brand awareness? Then display marketing is a handy method. Through banners, potential customers get an impression of your company and are aware of new products. When someone is looking for a certain product and sees a banner of your company at that moment, the customer will include your brand in their choice process. In this way, you can increase brand awareness.

Increase conversion

Display advertising can also be a useful tool to increase the number of conversions on your website. Through real-time bidding, we can identify your target audience and send targeted content. When a potential customer is looking for a particular product and sees an ad at that moment, it will encourage them to visit the website and make a purchase. Display advertising therefore increases the chances that someone will return to your website and still buy something, which is also known as conversion optimisation.

Our online specialists are happy to help you

Would you like to work with us, are you curious about our possibilities or do you just have a question? Then feel free to contact us without obligation by emailing [email protected] or calling 015-7503656. Our specialists will be happy to talk to you. We also offer several free scans!

Integration of other services

Economy's specialists are not only concerned with the question "How can we optimise SEO campaigns?". Much more, they ask themselves: "How can we ensure an optimal customer experience?" or, more importantly, "How can we ensure that you are visible to your target audience across the entire customer journey?".

At both orientation, evaluation and the final purchase, your company needs to be top-of-mind! SEO can play an important role in this, but other services, such as SEO, SEA or conversion optimisation, may also offer you great opportunities. Economy looks at the possibilities with you.

How is it possible that you work for a competitive hourly rate

How is it possible that you work for a competitive hourly rate
Because we have set up the processes internally very efficiently: we have divided the roles in the process by employee type, so the average hourly rate is sharp. In addition, we have the entire landscape mapped both nationally and internationally. Twenty years of knowledge, skill and experience ensure that we do not have to duplicate work. Our network ensures that we can offer our clients quality and relevant placements at no extra cost.
Why do you have so many good results
A combination of perfect technology (on site SEO), content that we write ourselves and that is always unique, and the placements we achieve on relevant websites with a very high authority ensure that you will also score well (off site SEO).

Who do we work for

Below are some of the clients we have successfully worked with in recent years.

"In a relatively short period of time, Economy set up a successful AdWords and Social campaign for one of our (niche) events. Immediately there was a clear, professional and straightforward approach. Thanks to Economy's dedication and expertise, the agreed targets were achieved, something we are very satisfied with."
Nick Kerschgens
Online marketer RAI
"Economy does the web design and marketing for voegxpert to our complete satisfaction. They are knowledgeable, think with you and respond adequately to queries."
Roy Croes
Owner
"Economy developed and redesigned the vanzwitserland.nl website. SEO and SEA work was also carried out for both VanZwitserland and Luvion with good results. A No. 1 position on reversing camera as 1 of the results."
Steven
Marketing Luvion, vanzwitserland.nl and achteruitcamerawinkel.nl

Our approach

How do we proceed when we start a display advertising project for you

  • 1
    Objectives What are the campaign objectives
  • 2
    Drawing up a display advertising plan Which channels are we going to use and which materials
  • 3
    Creation materials and campaigns Banners and video and the campaigns are set up
  • 4
    Reporting We report monthly in clear KPIs (input-output)
  • 5
    Continuous optimisation What is going well and what can we improve
1/3

Faceland

Faceland is an international, fast-growing clinic chain for injectables and surgery operating in the Netherlands, Switzerland and Germany. Economy helped generate more reach and increase sales through an effective online marketing strategy. From start-up to Benelux's largest cosmetic clinic.

  • Organic traffic 300 % per year
  • Increased interest 100 %
  • Sell more 1.937 %
"In a short period of time, Economy's excellent findability in Google has allowed us to achieve 500% more visits and agendas are fuller than ever. ."

Hung Hoang Online marketer, Faceland

2/3

RAI

METSTRADE at Amsterdam RAI is the world’s largest trade fair for the recreational boating industry. During the B2B trade fair, product launches are presented by exhibitors from over 40 countries. Economy has expanded METSTRADE’s reach via Facebook and LinkedIn and generated more visitor registrations. Economy has provided support at 8 different trade fairs.

  • Increased social reach +300 %
  • Registrations achieved against target +120 %
  • Helped with various trade shows 8
"In a relatively short period of time, Economy set up a successful Google Ads and social media campaign for one of our events. Right from the start, their approach was clear, professional and straightforward. Thanks to Economy’s dedication and expertise, the agreed targets were achieved, something we are very pleased with."

Nick Kerschgens Online Marketeer RAI

3/3

LionsDive

The rebranding of LionsDive Beach Resort, a versatile hotel on sunny Curaçao, calls for a new Online Marketing Strategy. For Economy, the focus here was on developing the mission, vision, buyer personas and material for Display Advertising. Together with SEA, this resulted in a substantially lower Cost Per Sale than the year before, more brand awareness and online bookings.

  • Increased reach +300 %
  • Bookings achieved +120 %
"Having worked with Economy for several years now, I can say that this agency distinguishes itself by combining substantive knowledge and overview of projects. That gives peace of mind and direction for clients."

LionsDive

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